La Cave à Bulles
Text and images: Omid Tavallai
On a narrow cobblestone street in Paris' Beaubourg district, Simon Thillou is slowly fomenting revolution. Or fermenting, rather... Mild-mannered and extremely friendly, he explains in fluent English, "Paris is not a beer place. It's difficult for a beer lover to be in Paris for a long time. So that's the reason I'm here."
It's Simon's mission to turn Parisians on to - and supply them with - quality beer. And over the last four years (exactly four years, to the day of this writing, in fact) he has slowly but surely been fulfilling his mission. From his shop on Rue Quincampoix, he sells mostly French beers and dispenses useful knowledge and advice. But not only to beardy beer snobs.
"My customers are people who like good beers, not necessarily beer geeks. People who - once they've tasted good beer - don't want to go back to crappy supermarket beer," he says. "I also get foreign customers who visit Paris several times, and now whenever they visit, they come here. And I trade for overseas beer with them!"
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